Business experts and authors commonly advise entrepreneurs and business owners to delegate tasks which do not directly generate revenue or contribute to the business. Administrative work is the first and biggest thing which should be delegated.
Is it time for you to hire an administrative assistant? If business is booming and important contacts are slipping through the cracks, or that networking function you’ve been wanting to host just doesn’t seem to materialize, it’s time to think about hiring an administrative assistant.
An assistant can be one of the most important people in your life. He/she is the person your clients meet before getting to you and they are someone who makes your professional (and even personal) life run smoothly. Yet, it’s a job most financial advisors spend very little time on interviewing.
That’s a big mistake which can end up costing your business more time and money.
“People think it’s a simple thing, that it’s no big deal to hire an assistant – but that’s a problem,” says Joan Burge, author of Become an Inner Circle Assistant. “You have to put time and effort into it, if you want to get the right person. The idea should be to get a very good match, a person who will stay and grow with you.”
Those seeking administrative assistant positons are smart, driven, and talented problem solvers. They have leadership skills which enable them to do your job when you’re not there and they understand your business. They are highly accountable and often responsible for safeguarding confidential information.
Organization, flexibility, and attention to detail are important skills, along with the ability to multi-task, meet deadlines, and work as part of a team. A professional assistant can help you grow your firm in many ways, including: managing the day-to-day operations of the office; coordinating and overseeing the business website and social media program; managing projects and conducting research; client care and support; marketing efforts; event planning; calendar management; and organization.
Systems Rock offers five signs it’s time to hire an administrative assistant:
You’re feeling overwhelmed by your daily business activities. It seems as though you’re spending all your time answering recent emails, maintaining your Facebook page, managing your Twitter feed, reading other people’s blogs, and doing marketing research. You’re freaking out because you’re barely able to stay on top of things.
Things are falling through the cracks, despite your best efforts. You can’t keep track of what’s happening in certain areas of your business, so you end up putting out fires left and right because you missed a deadline, forgot about a meeting, or missed out on a partnership opportunity with an industry influencer.
Time-consuming projects you don’t even like to do (and might not even be good at) are eating up your energy. You insist on resizing a picture for your website even though it takes you half a day. You sit for 2 hours in front of a blank screen because you don’t know what to write in your newsletter or on your blog.
It’s difficult to give enough attention to responsibilities outside of your business and your frustration about the state of your company spills over into your personal life, negatively affecting your loved ones. You have to interrupt a romantic dinner to handle a client’s request. You feel guilty for not working, when playing with your kids. You snap at your partner when he/she reminds you of a social engagement you both made a long time ago.
You have little to no time to yourself. Your phone constantly beeps, notifying you of another email or business appointment. When the phone doesn’t beep, you check it non-stop to make sure the technology works. You have to pick vacation spots where you have sound phone reception and speedy internet. Better yet, you don’t remember when you last went on a vacation.
Summit Brokerage Services is a member of Cetera Financial Group, RCS Capital Corporation’s (NYSE: RCAP) retail investment advice platform.
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